Step 1: Comprehensive Client Questionnaire
The process began with a thorough discovery session to gather detailed insights from Sahil Narula about RNC’s business model, target audience, core offerings, and unique selling proposition.
This ensured the outreach strategy aligned perfectly with RNC’s goals and strengths.
Step 2: Building Accurate Customer Avatars
Digitechniks worked closely with Sahil to define clear customer avatars, focusing on key decision-makers such as CXOs, VPs, and Directors.
Specific industries and business segments relevant to RNC were mapped, and targeting criteria were finalized in consultation with the client.
Step 3: LinkedIn Targeting Parameters Setup
Using LinkedIn Sales Navigator, precise targeting parameters were established—such as company size (mid-sized firms, 11–50 employees), relevant industries, and seniority levels (CXOs, Directors, VPs).
This ensured outreach efforts were focused on the highest-value prospects.
Step 4: Profile Optimization
Sahil Narula’s LinkedIn profile was professionally optimized, including a high-quality headshot, custom banner image, and strategic headline.
The “About” section was rewritten to clearly communicate the value RNC offers, enhancing credibility and boosting response rates.
Step 5: Automation Setup and Execution
Digitechniks integrated LinkedIn Helper with Sahil’s profile to automate personalized connection requests and nurturing follow-up sequences.
Consistent weekly outreach activities were maintained, with 600–700 tailored connections and messages sent every week to ensure steady b2b lead generation.