Why is it important to be a Google Ads Certified Professional?
Is Your Business ranking page 1? Is your Client’s Business ranking on page 1? Are you confident that you can rank for your clients on page 1?
If your answer to any of these questions is no, you’re losing a significant amount of your target audience and potentially your Job.
HOW DO I RANK ON PAGE 1?
Before that one should think, page 1 of which search engine? The answer is evidently Google, here’s the reason for it.
According to Net Market Share, close to 80% of all desktop internet searches and a whopping 97% of all mobile and tablet internet searches take place on Google’s search engine.
NOW, BACK TO HOW DO WE GET TO PAGE 1
At this stage, being certified by Google Ads comes in handy.
Be it for search, display, mobile, video or shopping ads getting certified from Google Ads specifies that you are an specialist in using Ads.
Is Will being a specialist in the Google Ad tool help me rank on page 1? Not really, but without it, you stand no chance!
Ranking on page one whether in the form of ads or as organic results relies on hundreds of factors, all of which are known only by Google.
SAY I GET TO RANK PAGE 1, IS IT POSSIBLE TO DRIVE CUSTOMERS TO MY BUSINESS?
No, you have to appear on page 1 of the right searches. If I do that, will I be able to drive customers to my business? Probably, as evident, what matters is getting customers to your business.
In order to do that, being a specialist in the Google Ad tool will not suffice.
WHAT DOES GOOGLE ADS CERTIFICATION NOT TEACH YOU?
For entrepreneurs, digital marketers aspirants and marketing enthusiasts alike, it is as important if not more for you to learn the successful development and implementation of a marketing strategy best attuned to a digital platform as it is to become an expert in the Ads tool.
Getting Certified in the Google Ads for search, display, mobile, video or shopping ads DOES NOT TEACH YOU STRATEGY! It only teaches you the tool.
SO HOW IMPORTANT IS THE GOOGLE ADS TOOL?
Very important. The Google Ads platform enables you to fulfill your strategy. Here are some of the reasons below:
- It is the only popular platform that allows for both demand generation and demand fulfillment.
- It can take you upto 3 and 12 months to rank on page 1 if you use SEO, but with the Google Ads tool, the results are instantaneous.
- The tool provides you with extraordinary niche targeting options based on various factors such as relationship status or internet behavior.
These are few reasons that are mentioned above that persuade an increasingly large number of digital marketers to get their clients on the platform.
CAN I LEARN BOTH ADS TOOL AND STRATEGIES?
Fortunately, the answer is YES.
The Integrated Digital Marketing Certification course conducted by us, which not only teaches you the Google Ads tool but also specifies the planning and implementation of successful strategies that will make you an expert
AS FAR AS MY CREDIBILITY IS CONCERNED
With regards to: –
- The Ads Tool – Spent over 7 years and ₹ 3 crore on the Ads platform for various clients.
- Strategy – I have played lead roles in planning and implementing strategies for some of India’s Premier training institutes and trained over 1000 professionals.
At the end of the Integrated Digital Marketing Certification course, You will have the below mentioned Google Ads Certifications in your Name.
As the number of clients we serve increases, so do the number of well qualified digital marketing professionals we require.
I’m not saying that there aren’t any well-qualified digital marketing professionals out there; however, I have full confidence in the ones I personally train.
What makes our training special?
The following is a testimonial of a student whom I trained and now he’s able to manage an account worth crores: –
Name: Bopanna BK
Designation: Lead Google Ads Specialist at Scion Social
“Today, I manage an account on which I spend anywhere between 10 – 15 lakh a month solely on the Google Ads Platform. I can afford to do so only because I assure my client guaranteed results. In the beginning, I was just another BPO employee struggling to make a mark. That’s when I met Sharan and had the good fortune of being trained by him following which I took an internship under his guidance. I would definitely recommend him to anyone who wants to grow in the field of digital marketing.”
As is it evident that one of my students is handling such high value accounts, not only does my training produce the desired results but I also have a network of decision makers in high up places that trust the resources I provide them with!
I hope you make use of this opportunity, given the right blend of industry and training expertise that I bring to the table in this 66 Hrs online Training that bridges the gap between the work of an amateur and that of a professional.